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Transforming Opuforty Nigeria Limited's Online Presence with Strategic eCommerce SEO
Industry: Health and Wellness
Noble World worked closely with the Opuforty Nigeria Limited product and marketing teams to create a comprehensive eCommerce SEO strategy. This included thorough research, focused content creation, and the use of technical SEO best practices.
Increase in total clicks coming from organics search per month
Increase in total impression coming from organics search per month
Increase in total Average CTR coming from organics search per month
Opuforty Nigeria Limited, a premium vitamins and supplements store
Opuforty Nigeria Limited aims to promote health and wellness in Nigeria and beyond. They carefully select products from reputable companies globally, offering them at fair prices and ensuring timely delivery.
Opuforty's Ecommerce store was new and had zero brand recognition.
Opuforty Nigeria Limited, a leading provider of high-quality vitamins and supplements, was struggling to gain traction in the online marketplace. Their eCommerce website, though well-designed, was failing to attract organic traffic and generate sales. Despite offering premium products, Opuforty’s online presence was virtually invisible, resulting in no sales and it was affecting the company financially..
Noble World partnered with Opuforty Nigeria Limited on an eCommerce SEO strategy.
Recognizing the need for a comprehensive SEO strategy, Opuforty Nigeria Limited turned to Noble World, a leading digital marketing and web development agency. Noble World’s team of SEO experts devised a tailored plan to optimize Opuforty’s website and enhance its visibility across search engines.
SEO Approach:
Noble World’s Ecommerce SEO strategy encompassed a multifaceted approach, addressing both on-page and off-page factors. The team carefully analyzed Opuforty’s website, conducting thorough keyword research to identify relevant search terms and optimize website content accordingly.
To enhance off-page optimization, Noble World embarked on a strategic link-building campaign, generating high-quality backlinks from reputable websites to improve Opuforty’s domain authority and search engine rankings.
Organic search took the top spot as the number one traffic driving channel and became the largest contributor to traffic in under 12 months.
The implementation of Noble World’s SEO strategy proved to be a game-changer for Opuforty Nigeria Limited’s online presence. Within a short period, the website experienced a dramatic surge in organic traffic, leading to a significant boost in sales conversions.
The website now ranks for several high-value keywords, including “vitamins and supplements,” “fuel factor x,” “shineway products,” “treasure man,” “fuel factor x price in Nigeria,” “peptide coffee,” “spidex 15,” and “ffx fuel treatment.” Additionally, the website has garnered impressive Google Search Console metrics, with 5.58k clicks per month, 107k impressions, an Average CTR of 5.2%, and 132 pages indexed.
The website’s increased visibility has translated into tangible business outcomes. Opuforty now receives 20-50 orders daily without any paid media campaign, a remarkable achievement that highlights the effectiveness of Noble World’s SEO strategy.
Key Takeaways:
A comprehensive SEO strategy is crucial for any business seeking to enhance its online presence and drive organic traffic.
Thorough keyword research and meticulous on-page optimization are essential for improving search engine rankings.
Strategic link-building plays a significant role in boosting domain authority and enhancing website visibility.
Effective SEO can lead to a substantial increase in website traffic, sales conversions, and overall business growth.
RECOGNITION
We’ve seen triple-digit increases and sales have improved.
